Tracked keywords

• 베트남: 베트남 가상자산, 베트남 가상 자산, 베트남 블록체인
• 베트남 국가증권위원회: Vietnam State Securities Commission, SSC
• 베트남 국가혁신센터: 베트남 국가혁신센터

AI Insight

Korean digital asset firms are aggressively pursuing global expansion, particularly into Southeast Asia like Vietnam, and diversifying their business models beyond transaction fees into areas like AI and Real-World Asset (RWA) tokenization. This strategic shift is driven by a maturing domestic market, the need for new revenue streams, and a push for clearer regulatory frameworks to foster innovation and international competitiveness.

Global Expansion and Market Diversification: Korean digital asset companies, notably Dunamu (Upbit) and Bithumb, are actively expanding their operations into international markets, with a strong focus on Vietnam and other Southeast Asian countries. This move is a strategic response to the high dependence on domestic transaction fees, which has proven volatile with market fluctuations, and aims to tap into new growth opportunities abroad. Strategic Investments and Business Model Evolution: Traditional financial institutions like Samsung affiliates and Hana Financial Group are making significant strategic investments in digital asset firms, signaling a convergence of traditional finance and the blockchain sector. Concurrently, digital asset companies are diversifying their offerings beyond crypto exchanges, investing in AI capabilities, and exploring the tokenization of real-world assets (RWA) such as bonds, to create more stable and varied revenue streams. Regulatory Development and Institutional Adoption: There is a clear push for the establishment of a comprehensive Digital Asset Framework Law in Korea, aiming to provide regulatory clarity and foster a more robust domestic blockchain ecosystem. This regulatory progress, alongside the increasing interest from traditional financial institutions in stablecoins and digital asset infrastructure, indicates a growing institutional acceptance and integration of blockchain technology into mainstream finance. Vietnam as a Key Innovation Hub: Vietnam emerges as a significant focal point for Korean investment and collaboration in digital innovation, ICT, and financial technology. Its burgeoning market and government support for innovation, including smart city initiatives and carbon markets, make it an attractive destination for Korean firms seeking to expand their digital asset and technology footprints.